Set your foundation for identifying and winning more sales deals and receiving more referrals from your network.

The Sales Starter Academy specifically targets professionals not having Sales as an education or career background, or even as a job title – such as engineers, product/technical support, customer service, consultants, and of course young sales talents – who are however tasked with sales and business development in a business-to-business environment at small/medium-sized industrial, trade and services companies.

The program consists of 6 highly interactive modules and captures in total the 12 most important sales disciplines.

Considering the busy schedules of young talents at small/medium-size companies, who often have to perform multiple roles at once, the 6 modules are spread over a duration of 7 weeks. The exact schedule will be announced 1 week before program start.

Participants will be lead on a journey of discovering how successful sales people:

• identify and leverage their own strengths,
• confidently talk about themselves, their company and their products,
• correctly understand, interpret and convert customer needs into powerful value propositions,
• apply proven and effective sales processes, and how they expedite them – especially when progress stalls on customer-side,
• lead successful argumentation, manage objections and win negotiations,
• and use the methods and tools that help them to reach their sales objectives consistently over and over again.

The underlying framework of the Sales Starter Academy is a ground-breaking and highly practical approach that has been taught to thousands of sales people all over the world in recent years and that has been enabling hundreds of organization to excel beyond their competition.

Modules and Dates
(exact dates will be announced 1 week before program start)

Module 1: Foundations & Leveraging Strengths | 20 September 2016

Module 2: Interpersonal Skills & Building a Sales Network | 28 September 2016

Module 3: Building Customer Loyalty & Effective Positioning | 20 October 2016

Module 4: Driving the Sales Process & Psychology of Pricing and Payments | 26 October 2016

Module 5: Communication & Effective Presentations | 1 November 2016

Module 6: Key Account Management & Sustainable Sales Strategy | 1 November 2016

Who should attend

Professionals without a significant Sales background – engineers, customer service, consultants, and of course young sales talent.