Registration

Keynote Speech

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  Miranda Tan

  Robin8

  CEO

  Miranda Tan is an expert in PR and marketing, China Influencer and KOL Marketing, as well as the integration of big data and AI technology in the digital media industry. Prior to founding Robin8, Miranda amassed 15 years of experience in PR and marketing. She specialized in public relations and marketing for technology companies, pre-IPO companies, and other companies in states of rapid growth. Miranda Tan also founded and headed ExcitePR, a US technology public relations agency with offices in New York and San Francisco. In 2001, ExcitePR merged with one of the largest independent technology PR firms in the country at the time. Miranda Tan joined their executive team as Vice President. Miranda Tan is fluent in Mandarin Chinese and English. She has a bachelor of science from Cornell University and a Juris Doctor from St. John's University School of Law.
• 

  沈永强

  浙江海浩律师事务所

  副主任、高级合伙人、互联网业务部主任

  教育背景：毕业于中国政法大学，获学士学位 执业领域：商事争议解决、知识产权、互联网 执业经验及经办案件： 服务于阿里巴巴集团、信达资产管理公司、海康威视、浙江移动、浙江省交工集团、传化集团等多家大型互联网上市公司、国企，精通公司法、合同法、物法、知识产权法等民商事法律业务。

Panel Discussion

• 

  Miranda Tan

  Robin8

  CEO

  Miranda Tan is an expert in PR and marketing, China Influencer and KOL Marketing, as well as the integration of big data and AI technology in the digital media industry. Prior to founding Robin8, Miranda amassed 15 years of experience in PR and marketing. She specialized in public relations and marketing for technology companies, pre-IPO companies, and other companies in states of rapid growth. Miranda Tan also founded and headed ExcitePR, a US technology public relations agency with offices in New York and San Francisco. In 2001, ExcitePR merged with one of the largest independent technology PR firms in the country at the time. Miranda Tan joined their executive team as Vice President. Miranda Tan is fluent in Mandarin Chinese and English. She has a bachelor of science from Cornell University and a Juris Doctor from St. John's University School of Law.
• 

  Daniel Koh

  福莱（中国）国际传播咨询

  高级副总裁

  Daniel trained as a Digitally Integrated Marketing Communication Professional and further enhanced by his ‘C’ level client servicing capabilities, makes him an excellent working partner. He has over 22 years of experience working in a few International Creative and Media Advertising agencies within Greater China and the South East Asia region. Daniel is skilled with the ability to develop Strategic Digital Social Planning and Content Creation, Programmatic which is critical to meet the needs of this current market environment. Daniel utilizes Business Intelligence from the consumer’s insights perspective and modelling analytics to ground his recommendations. Daniel takes charge of cross-over multiple disciplines and drives innovation to deliver award winning works for his client. His dynamic leadership style drives strong digitalization for the organization in China clients. Daniel’s aim is to provide Integrated Business Solutions for his clients and not just a silo media or creative solution. In his Grey and Starcom days, he has worked extensively with P&G on brands like OLAY, Pampers, SKII and Head and Shoulders managing their Integrated Planning and Shopper Marketing Strategies – FMOT is a term that he would often infer to. In the last few years, Daniel have built a strong social/content consultancy platform from ground zero, it is a strategic planning process that requires in-depth understanding of consumer behavior, brand insights and market analytics to develop robust business solution for all his clients. A strong believer to collaborative efforts and partnerships to ensure media first innovations. – Blockchains, Programmatic, AI, VR and more .. With his impressive track records, Daniel is well equipped to provide clients with a strategic counsel based on good business thinking; scan the business environment to identify information critical to long term planning, and develops strategies which provide a competitive advantage. He is capable of anticipating future consequences and foreseeing trends accurately. Daniel is forward thinking and can articulate pictures and visions of possibilities and turn it to reality. Clients under his care includes: LVMH group, Mercedes Benz, Richemont Group, Mars and Wrigley, P&G, Estee Lauder Companies, Pepsi and many others……
• 

  沈永强

  浙江海浩律师事务所

  副主任、高级合伙人、互联网业务部主任

  教育背景：毕业于中国政法大学，获学士学位 执业领域：商事争议解决、知识产权、互联网 执业经验及经办案件： 服务于阿里巴巴集团、信达资产管理公司、海康威视、浙江移动、浙江省交工集团、传化集团等多家大型互联网上市公司、国企，精通公司法、合同法、物法、知识产权法等民商事法律业务。
• 

  程琳

  浙江海浩律师事务所

  律师

  教育背景：毕业于浙江财经大学，获学士学位 业务范围：作为专业团队成员服务于阿里巴巴集团等大型互联网公司、国企，为支付宝（中国）网络技术有限公司，杭州阿里巴巴广告有限公司、浙江天猫网络有限公司、浙江淘宝网络有限公司等办理数百起知识产权侵权纠纷案件。

Networking & Happy Hour