Life’s a Beach
751 Beach Party
For 2017, 751 International Design Festival presents “Life’s a Beach 751 Design Beach”, an immersive installation designed by American design cooperative BHi5.
Inspired by the experience of a leisurely day along the waterfront, the installation creates an unexpected vacation in a former industrial site. The project provides a few extra days of summer to connect people of all ages in the city.
Enter through a slide into a pool of a half a million recyclable plastic balls and discover a playful environment with family and friends. By day, visitors can step in the sand, lie in the waves, and grab something to eat – explore, relax, and play.
At sunset the installation evolves into an atmospheric electronic music festival. International and local DJs will play sets to conjure a moonlit party on the shore.
751 Design Beach provides an environment for all to channel the beauty of innocence, imagination and wonder – reminding us all, if only for a week, the joys of being carefree.