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A Sustainable Business Model: Exploring Local Heritage and Rural Tourism Development A talk with Brian Linden, Founder of The Linden Centre
2021年1月11日 星期一 19:30 至 21:00
The Refinery (Xintiandi) Second Floor Tai Cang Lu, Lane 181, No 11, Xintiandi 太仓路181弄11号 (新天地北里)2nd Floor
主办方: Young China Watchers Shanghai (YCW) 更多活动

价格: 免费

A Sustainable Business Model: Exploring Local Heritage and Rural Tourism Development A talk with Brian Linden, Founder of The Linden Centre

价格: 免费

A Sustainable Business Model: Exploring Local Heritage and Rural Tourism Development A talk with Brian Linden, Founder of The Linden Centre
2021年1月11日 星期一 19:30 至 21:00
The Refinery (Xintiandi) Second Floor Tai Cang Lu, Lane 181, No 11, Xintiandi 太仓路181弄11号 (新天地北里)2nd Floor
主办方: Young China Watchers Shanghai (YCW) 更多活动

价格: 免费

01月11日

周一

A Sustainable Business Model: Exploring Local Heritage and Rural Tourism Development A talk with Brian Linden, Founder of The Linden Centre

2021年1月11日 星期一 19:30 至 21:00 The Refinery (Xintiandi) Second Floor Tai Cang Lu, Lane 181, No 11, Xintiandi 太仓路181弄11号 (新天地北里)2nd Floor

价格: 免费

时间 地点

2021年1月11日 星期一 19:30 至 21:00

The Refinery (Xintiandi) Second Floor Tai Cang Lu, Lane 181, No 11, Xintiandi 太仓路181弄11号 (新天地北里)2nd Floor The Refinery (Xintiandi) Second Floor Tai Cang Lu, Lane 181, No 11, Xintiandi 太仓路181弄11号 (新天地北里)2nd Floor
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Young China Watchers Shanghai (YCW)

Young China Watchers Shanghai (YCW)

Young China Watchers (YCW) is a dynamic group of China-focused young professionals. Through regular roundtables and talks with senior figures in the China academic, policy and business communities, it provides a chance for engaged individuals to interact and discuss the most pressing issues emerging from China today. Through our growing global network, we seek to foster the next generation of China thought-leaders.

YCW runs an open membership policy, keen to attract all China-engaged, knowledgeable and policy-interested individuals.  Our purpose is to nurture a new community of people focused on and alert to China’s growing importance in international affairs.

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shanghai@youngchinawatchers.com

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Brian first came to China in 1984 working for CBS News in Beijing where he participated in interviews with many Chinese leaders including Deng Xiaoping. He completed graduate work at the University of Illinois, Hopkins Nanjing Centre, and Stanford, before returning to China in 2004 to preserve and restore a Chinese nationally protected heritage site- now known as The Linden Centre. As an unprecedented adventure, the Lindens remain the only foreigners to revitalise such important national heritage structures in China. Originally built in the early 20th century, the Linden Centre is Brian's attempt to create a sustainable model of tourism development and heritage preservation. Brian now has seven nationally protected heritage sites, each of which focuses on preserving existing historic buildings, while incorporating locals in planning and managing the final product- a heritage hotel. Their sustainable business model has been praised by the Chinese Ministry of Foreign Affairs, the US Secretary of State, and hundreds of media and scholars. Join us at YCW Shanghai to learn how Brian has adopted this sustainable business model to grow his company without taking on private investors, while leveraging existing structures to revitalise local communities with the approval of the Chinese government.

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Young China Watchers (YCW) is a dynamic group of China-focused young professionals. Through regular roundtables and talks with senior figures in the China academic, policy and business communities, it provides a chance for engaged individuals to interact and discuss the most pressing issues emerging from China today. Through our growing global network, we seek to foster the next generation of China thought-leaders.

YCW runs an open membership policy, keen to attract all China-engaged, knowledgeable and policy-interested individuals.  Our purpose is to nurture a new community of people focused on and alert to China’s growing importance in international affairs.

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