A BRAND’S GUIDE TO CHINESE GIFTING HABITS

Get ready for an electrifying online session that's absolutely free! It's time to click that "Register 报名" button on the page and let the excitement begin! In just a few clicks, you'll unlock a world of knowledge and inspiration. Keep an eye on your inbox because a confirmation email with the Zoom meeting link and password will be zooming its way to you. Don't forget to mark your calendar and get ready to embark on an unforgettable journey! We can't wait to see you there!

DATE&TIME:

10:00-11:00, Oct 17th. Including 45 mins presentation and 15 mins Q&A.

WHO IS THE SESSION FOR:

This sessions aims at helping brands on positioning their products for gifting and choosing key activation moments

Gifting in China goes beyond products and special occasions; it plays a role in fostering relationships from intimate to professional. The range of products being chosen as gifts grows every year, but how one selects gifts for another person is very different from how they shop for themselves.

WHAT YOU WILL LEARN FROM THIS ONLINE SESSION:

✅️ Chinese gifting habits: How Chinese consumers choose their gifts Special gifting occasions in China

✅️ Current gifting trends

✅️ Chinese gifting culture

✅️ Case studies of brands that successfully tap into China’s gifting market

WHO IS THE SPEAKER:

Matthieu DAVID

CEO of Daxue Consulting

Matthieu is the CEO of Daxue Consulting, a strategic research company focusing on the Chinese market with offices in Beijing, Shanghai, Hong Kong, Seoul and Paris.
 

VISIT CHINADIGITALSUMMIT.COM FOR MORE INFORMATION ABOUT OFFLINE DIGITAL+ SUMMIT IN SHANGHAI, OCT 18TH!